While challenges have a wide range of goals, all of them target small behaviors, encouraging those members to participate, take action, and develop healthy habits. Wellness challenges are a great tool for employers, human resources, health plans and health management providers to help their members improve overall well-being.
Implementing your own wellness challenge is the easy part, making sure your wellness challenges are successful, that’s a different story. It takes commitment, action and continuous progression to reach the level of success you need.
How can you make sure your wellness challenge is a huge success? Below, we’ve identified several key pillars to make your challenges successful. Let’s get to the list!
(1) There Has To Be A Plan
If your challenges are going to be successful, they need to be carefully planned. This is something we’re always talking about as it pertains to employee wellness programs, it must be a concrete plan. The same is true for wellness challenges.
There’s a wide range of things you want to plan out.
- Challenge Topics
- Challenge Types
- Challenge Timelines
- Challenge Resources
- Challenge Incentives
- Challenge Checklists
(2) Set Clear Goals
When you’re brainstorming for wellness challenge ideas, you want to focus your attention on challenges that align with your goals for your wellness program.
For example, if your wellness program is focusing on cardio, your challenges should focus on activities that involve improving your member’s cardio health. Your challenges should always aim at your overall goals for the program.
(3) Communication Is Key
We can’t stress it enough, communication is key for successful wellness challenges. You want your members to be engaged and active. Many of them will be if your challenges interest them. How do you find out what interest them? It’s simple, you ask!
The best employee wellness programs are those that open the floor to communication. Executives, leadership, management and members must communicate openly.
(4) Spreading The Message
While communication is one way to get the word out, you should also consider using email, social media, posters, pamphlets, websites and digital prints.
The idea is to spread the word and get others interested in joining your challenges. If you have a small business with just a handful of employees, you wouldn’t need to invest in those materials. However, for those of you that multiple locations and hundreds/thousands of employees, this is an effective strategy for reaching your team.
(5) Keep It Local
One way you can give back to your community is by keeping it local, pertaining to the resources you may use for your challenges.
For example, one of your wellness challenge incentives could be a gift card to a local business. If you’re planning on doing a 5K run, keep it local.
Building relationships with your local community does play a role in the success of your challenges. Each local business is an opportunity to promote your challenges, engage with the community and you never know what other opportunities may rise.
A simple Google search is all you need to find local businesses. Reach out to them and see if they’d be interested in working with your company, it’s a relationship that could benefit everyone involved.
(6) Motivate Your Employees
At some point, we all need a little motivation and your employees are going to need the same. You want your employee wellness program to impact your member’s lives, successful wellness challenges can do just that.
No wellness challenge is successful without participation, so you’re going to have to motive employees to participate. You could invite an employee that has a success story to share. You can inspire others by telling your own story. If someone local has a story to motivate your team, invite them in.
You’re going to need motivation to get employees to buy in and you’re going to need motivation to get them to participate.
(7) Track The Results
There’s a lot of cool data that you can track from your wellness challenges. It solidifies the effort, sweat, tears and hard work everyone invest in your wellness program.
Furthermore, this is data that you can use to make your wellness challenges better. You can learn what was successful, what was not and use that feedback next time to ensure your challenges are more successful.
(8) Find An Expert
If you want your wellness challenges to be successful, it can be extremely beneficial bringing in an expert to evaluate your employee wellness program. You don’t know what you don’t know, this is why reaching out to the experts for guidance is not a bad idea at all.
At Kadalyst, we help employers implement successful wellness programs, which does include wellness challenges.
Besides helping your employees improve their well-being, the right wellness program can also help you with;
- Reduce Absenteeism
- Reduce Presenteeism
- Increase Employee Productivity
- Increase Employee Morale
- Improve Employee Retention
- Improve Employee Engagement
- Cut Health Care Cost
- And much, much more
If you’re serious about building positive ROI from your wellness program, reach out to our experts and let’s discuss how we can help you do just that. You can reach us at 503-512-5175 or click here to use our contact form.